Joram Mutenge Joram Mutenge

Remember these two functions of business

Keeping track of every aspect of your business can be difficult. Sometimes it can feel like the business is running you instead of you running it.

Fortunately, there is a solution to this problem.

To get a handle on your business, you must focus on two things: marketing and innovation.

Generally speaking, business only has two important functions namely marketing and innovation. A business or brand is either busy creating something (innovation) or telling everyone about it (marketing).

When you focus on these two important things you free your mind and don’t compromise the productivity of your business.

About Joram Mutenge

Data professional, speaker, essayist, podcaster, and author. Wrote two data books: Deep Analysis with Polars, and Deep Analysis with Pandas. Wrote Unlaid, a semi-autobiographical novel. Host of 50 Things That Define Zambia podcast. Financical on substack.


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